Hello I’m Lara!

As a Principal Product Designer with a knack for turning chaos into clarity, I thrive in the unknown, embrace a roll-up-my-sleeves mentality, and use design-thinking to craft experiences that aim to connect with customers.

Case Studies

Transforming a disjointed app experience into a trusted digital touchpoint

Creating an intuitive account management hub by integrating a unified design system

Reducing cognitive overload in a digital purchase journey

Optimizing digital purchasing for an entertainment streaming service launch

Producing a smooth IoT product launch through design/dev collaboration

Coming soon!

Bringing human-centered design to a highly regulated industry